Company Management

CEO - Peter Barnett

Peter is an experienced Business Development Director, with a proven track record of developing sales teams into overachievers, revitalising companies/departments and planning, building start-up businesses. Career spans new business creation, support team development, market entry strategies, sales and profit improvement and the communication [both internal and external] of purpose.

KEY SKILLS

New Business Development

• Established a web survey business (EFM/CRM) across EU; this now has 100 new clients worth £480k.
• Expanded Logical Networks from £5 to £50 million by developing the sales team and focusing on customer business issues (Nortel, Cisco,3Com).
• Developed Datakor Network Technologies from start-up to £25m by introducing high technology products and ending with 75% market share.
• Created Nokia direct sales team with sales of $9m in year 1 and $23m in year 2 in WAP and Checkpoint Security
• Designed channel process and partners for Penagen's outsourcing system as well as Microsoft solutions.

Personal Sales

• Sold the largest high speed digital network to ABSA (500 nodes) after a sustained sales campaign and in the face of increased competition.
• Sold and implemented the first integrated LAN/WAN at NBS with a new set of products into an intelligent building installation.
• Sold and implemented a major project for BP in Compliance and Governance.
• Sold networks to Prudential and Egg after resolving complex support issues.

Marketing

• Developed a website and advertising for Perseus UK .
• Created a market for high speed networks through promotional programmes, PR, advertising, presentations and exhibitions.
• Created Timeplex user group, major off site events and entertainments.
• Developed product for IBM networks, pamphlets, marketing materials, promotions and direct sales.

People Management

• Trained sales teams in the art of business selling, understanding customers' needs and matching them with solutions.
• Employed complete sales team and took them all to Circle of Excellence (over 150%).
• Motivated sales teams to realise they are the best and give them the confidence to compete at all levels.

Business and Finance

• Created business plans for Perseus EU and delivered on targets.
• Redesigned Penagen's business model on outsourcing and created channel opportunities.
• Designed and implemented a CRM system for Nokia direct sales force, resulting in contracts with over 1000 major clients.
• Built sales reporting tools and controlled budgets for many organisations.

CAREER HISTORY

PERSEUS DEVELOPMENT CORPORATION 2002 to date

( www.perseusuk.co.uk )

Founder Director of Perseus Development Corporation for UK and EU, involving business areas including manufacturing, pharmaceutical, industrial, financial and government organisations in areas of Corporate Governance, Corporate Social Responsibility, IT security, Customer satisfaction, data collection for CRM systems, market research and business process, web development, PR and resellers.

NOKIA [Corporate Sales EMEA] 2000 – 2002

Internet Communications Manager

Developed Nokia Internet Communications Corporate Sales team across Europe , promoting their Internet security solutions (Checkpoint and ISS), WAP Server solutions for M-commerce and VPN product range. Established reporting procedures and set up customer databases across Western Europe , Nordic regional and EMEA.

PENAGEN 1999 – 2000

Sales Director

An outsourcing and Web development company for the SME market in the London area. Their services are based around Novell, Microsoft and Citrix, delivering software solutions and contracts up to £550,000 per annum. Partnered with Mycroft, a USA company operating in New York and Europe , selling leading edge solutions in Network Services, Directory Services and e-Business solutions.

LOGICAL 1995 – 1999

Regional Sales Manager

Sold [in London and the South] service based networks using Cisco/Bay/3Com core technology solutions, and Concord (Network Health) Software: e-commerce/business solutions, server/desktop rollouts and generic application development; fundamental to establishing Logical as a Cisco Gold Partner.

PGB ASSOCIATES 1994 – 1995

Director

International Sales consultancy, working for Unisys, Satelcom, Cascade and Firefox. Selling Cisco solutions in Europe through their Unisys partners. Developed new markets for Firefox, a TCP/IP software company. Major new customers were developed in government and insurance sectors .

DATAKOR NETWORK TECHNOLOGIES 1984 - 1994

[Division of Unisys SA]

Sales and Marketing Manager [Network Integration Division]

Introduced and sold Wide Area Networks for Voice and Data to Banks, Government and Insurance from Wellfleet, Satelcom and Timeplex. Introduced LAN products. Established a sales team which became a major force within the industry. Customers included all major High Street Banks and Building Societies (Barclays, Standard, Nedbank, United, Trust Bank, Permanent BS, Natal BS) and major Insurance companies (Old Mutual, Sanlam and Liberty Life).

Prior to this I worked for Philips and Singer in both software development and sales.

EDUCATION AND TRAINING

Degree - Business Economics (Bsc), University of South Africa

University Diploma in Marketing, Witwatersrand Business University

Value Based Selling; Negotiating skills; Technical Training; Presentation Skills; Press Interviewing techniques.